Harsh & Dry is a 12-page bi-fold saddle stitched brochure discussing the animals and plants, fun facts, and interesting information about the desert environment. The content for the Harsh & Dry brochure is based on the desert enviornment, custom body copy to design the brochure around. The illustrations of the animals featured with call out quotes present the desert facts. All of the body copy and the content within the brochure are built upon both baseline and column grids to help organize the visual content. The typeface Girassol is the title font, as its sharpness emphasizes the harsh desert environment. Gill Sans MT is for body copy and subhead font for its readability. The base colors are tan for the sandy dunes in the illustrations the green is for plants, and pink and browns for the animals.
Color Study
Animal Sketches
Brochure Sketches
Cover Version 1
2-3 Version 1
4-5 Version 1
Cover Version 2
2-3 Version 2
4-5 Version 2
6-7 Version 2
8-9 Version 2
Cover Version 3
Back Cover Version 3
2-3 Version 3
4-5 Version 3
6-7 Version 3
8-9 Version 3
10-11 Version 3
