“Elephants” is a research topic infographic for a Pinterest board. The infographic presents elephant fun facts, where they live, the differences between the three elephant types, their anatomy, family functions, and conservation efforts. The illustrations and icons help readers understand the facts about elephants through visual interest and are based on real life imagery to maintain a consistent style. The sections that benefit the most from the visuals is the anatomy section and the conservation section of the infographic. The colors represent elephants and their habitats. Grays represents the African savanna and African forest elephants, with the faded brown used for Asian elephants. Greens are used for bushes and leaves, the light brown is for the tree stumps and the mountainous terrain. Orange and yellow are used for the backdrop of the infographic. Blue represents the water elements that the elephants interact with. The FatFrank Heavy is the headline typeface because it represents the enormous size of the elephant, and Gill Sans MT Regular is body copy that also complements the FatFrank Typeface.
Color Study and Type Study